2014: Where is it taking you?
Most people get to New Year’s eve and reflect on the year that was; that could have been; that should have been. But wasn’t.
We ponder over where we could have been, if only…; what we should have achieved, if only…; and we experience the frustration and sometimes the disappointment of ending a year without achieving all of the goals we sought.
We look ahead to the new year with Brand New Year’s Resolutions, full of hope and expectation; but all the while mingled with just that little bit of doubt; “it didn’t work last year so why should this year be any different?”
Often the solution is already within our grasp: stop trying to be and do everything; stop trying to do all those things we’re not good at and simply play to our strengths.
While everyone else out there is compromising by trying to be all things to all people, be the expert, the best, the strongest in our field by doing only what we do best; and delegate the rest to someone else who is good in those areas; or simply stop doing them altogether.
Maybe align ourselves with another person or company that is good in our weak areas and collaborate to reach our collective goals.
Resist, at all costs, the temptation to try to do, and be, all things to all people; all that does is place us and our weaknesses out there in the field to play against strong competitors where we can’t win.
Do a strengths analysis today, now, and pinpoint those things that we do really well. There will be several things that we not only are good at, but in all likelihood we enjoy doing. Funny about that!
We all have these unique areas where we excel, and perform better than our competitors. Identify them, hone in on them, harness them and succeed with them.
Determine, absolutely, to focus on these, our strengths through 2014 and we will win!
Author Neil Findlay
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To watch a video of this post go to: http://youtu.be/yBwnVDvyyQc
